Wisconsin Bike Week
This Saturday (June 5, 2021) will mark the start of Wisconsin Bike Week! Kick off the celebration with a bike ride through state trails and parks! Saturday and Sunday (June 5 & 6, 2021), you will have FREE entry to all Wisconsin State Trails including our local favorites, Chippewa River State Trail, Old Abe State Trail, and Red Cedar State Trail. Life's a beautiful ride... ENJOY IT during Wisconsin Bike Week going on from June 5-13, 2021! Details »
Things To Do
Cinder City Days
Cinder City Days is coming back to Altoona, WI this June 10-13, 2021! From carnival rides to crafts and parades, there will be something for kids, parents, and people of all ages. Plus, this year's festival will feature Eddie Montgomery of Montgomery Gentry at River Prairie! Get all the details for this year's event and plan your trip to River Prairie!  Learn More »
Leinie's Summer Kick Off
Join the Leinenkugel's crew for their Summer Kick Off (formerly known as Leinie's Family Reunion)! Taking place Saturday, June 19 from 10AM-6PM, the grounds of the Jacob Leinenkugel Brewery will be filled with food trucks, cold beers, live music, merchandise, and more! Find more details at the following link and join the Leinie side! Learn More »
Country Fest
Country Fest is right around the corner and you don't want to miss the first country music party of the year! Get your tickets to see headliners Kane Brown, Dierks Bentley, and Thomas Rhett on June 24-26, 2021 in Cadott, WI, just a short drive from Eau Claire. Find everything you need to know about Country Fest including the full 2021 lineup at the link below!
River Prairie Summer Concert Series

River Prairie's outdoor summer concert series is BACK! Every Monday and Wednesday starting Monday, July 5th, you'll be able to enjoy music at River Prairie Park! You can kick the dust up at Kickin' It Country on Monday nights, rock out on the banks of the Eau Claire River at Rock'n On The River on Monday nights, and party on BOTH Mondays and Wednesdays at Fusion at Four Seasons! Find the full 2021 lineups linked on each concert series and use the link below to plan your trip to River Prairie!
Rock the Riverfront 2021
Who's ready to Rock the Riverfront!? The Rock the Riverfront Charity Classic will be virtual this year allowing you to run, walk, bounce, or skip wherever you would like from June 5-28, 2021! Lace up those tennis shoes and get all the registration information at the link below!